Comprehensive Online Presence Optimization with Vercara: Enhance Website Security, Performance, and Reliability

Comprehensive Online Presence Optimization with Vercara: Enhance Website Security, Performance, and Reliability

August 15, 2024
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Streamlined and reliable web presence optimization services for small to mid-sized companies.

As small and mid-sized businesses expand their digital footprints, ensuring a seamless and secure online presence has become more critical than ever. Growing companies in this segment often face unique challenges, including limited resources and the complexity of managing multiple vendors and disparate solutions. Coordinating different providers for content delivery, security, and performance optimization can be time-consuming and inefficient, leading to gaps in coverage and potential vulnerabilities. These businesses need a unified approach to ensure all aspects of their online presence are robust and cohesive.  

Vercara simplifies this process by offering a holistic suite of solutions, reducing the administrative burden and ensuring seamless compatibility. This streamlined approach allows these businesses to focus on their core operations while enjoying enhanced reliability, security, and performance. 

Streamlined content delivery for superior website performance and conversion optimization. 

Content delivery is the backbone of a seamless online experience, and UltraEdge, Vercara’s content delivery network service, ensures that your content is delivered swiftly and reliably, regardless of user location. Leveraging a cutting-edge global network, this service accelerates online interactions, enhancing user experiences, increasing engagement, and boosting conversions. The solution delivers next-level acceleration for highly responsive website performance with sub-second load times, incorporating advanced functionalities engineered for speed and efficiency. And with sites that load in 1 second with a conversion rate 3x higher than those that load in 5 seconds, speedy content delivery is critical. 

Edge functions further enhance performance by executing JavaScript and caching content at the edge, reducing latency and optimizing delivery. Additionally, predictive prefetch proactively fetches popular content to accelerate delivery and protect origin servers, while image optimization improves visual appeal and website efficiency. With a full suite of DDoS, WAF, API, and bot management capabilities, the service bundle delivers a complete set of solutions to accelerate and protect your applications. 

Comprehensive online presence analysis with advanced pressure-tested API security solutions. 

Security is a critical concern for any organization with an online presence, and Vercara offers best-in-class services to protect against a wide range of threats. Our solutions integrate essential capabilities with a robust, highly resilient global network, all backed by a team of security experts.  

Vercara’s API security solution, UltraAPI,  detects and stops advanced bot and API attacks to protect your business from data loss, theft, and fraud. Our discovery tool, UltraAPI Discover, helps you understand your API attack surface by providing an attacker’s view of your public-facing API resources,  revealing new API servers, endpoints, and hosting providers.  

The compliance tool UltraAPI Comply discovers, monitors, and tests your APIs, delivering continuous runtime visibility to assess and remediate risks, eliminate API coding errors, and ensure compliance with security and regulatory requirements. UltraAPI Bot Manager detects and prevents sophisticated bot attacks and business logic abuse in real-time by leveraging a vast threat database of malicious behaviors, IP addresses, and organizations. 

Protecting the application layer is equally crucial, as an unprotected application layer can lead to data breaches, service disruptions, and financial losses.  Vercara’s Web Application Firewall (WAF) solution, UltraWAF, provides essential protection against application-layer attacks. WAF monitors, detects, and thwarts threats by inspecting inbound HTTP/HTTPS traffic against reactive and proactive security policies and blocking malicious activity in real time. It defends critical applications, even those with complex workflows, against common threats such as SQL injection (SQLi), cross-site scripting (XSS), and cross-site request forgery (CSRF). By adhering to OWASP Top 10 guidelines, Vercara’s WAF protects against the most well-known security risks, ensuring the safety and integrity of your web applications. 

Protect your online presence: Advanced DDoS Protection and Web Application Firewall (WAF). 

DDoS attacks pose a significant threat to online businesses, but with Vercara’s protection offerings, you can ensure your infrastructure remains resilient. UltraDDoS Protect, Vercara’s cloud-based DDoS mitigation service, is one of the largest in the world, with a dedicated data scrubbing capacity of over 15 Tbps.  

When activated, Vercara scrubs malicious internet traffic, allowing clean, legitimate traffic to flow to your infrastructure. For customers with larger networks (those with infrastructure behind a /24 or larger prefix), traffic can be redirected to Vercara’s service using advanced routing methods, such as BGP redirection. For others, traffic can be redirected simply by updating a DNS record to point to Vercara’s service. Vercara’s Security Operations Center (SOC) is managed 24/7/365 by seasoned DDoS mitigation professionals, using countermeasures, processes, and practices developed from years of experience in thwarting DDoS attacks. 

Enhancing web performance: Real-time monitoring and DNS Management solutions. 

Vercara also helps businesses address web performance problems before they cause issues. By finding performance issues and traffic-proofing websites and web services, Vercara optimizes applications and web performance. This includes powerful on-demand load testing to ensure peak performance, allowing businesses to diagnose and remediate problems proactively.  

Vercara’s real-time Real User Monitoring (RUM) library tracks Core Web Vitals for Chromium-based browsers and Firefox, which is essential for SEO ranking. Unlike synthetic tests, Core Web Vitals scores are based on real user data. Vercara’s tools provide immediate feedback on on-site changes, allowing for analysis across various dimensions and identifying pages impacting search ranking. 

Vercara’s authoritative DNS service, UltraDNS, offers industry-leading features to keep you in control of your DNS. It performs numerous health checks on your domains to verify compliance and ensure your online presence is always optimized. DevOps integrations enable you to effortlessly configure, manage, and automate your DNS records. With push notifications, you can stay informed about real-time changes to your DNS. Directional DNS allows you to route visitors to specific servers based on their geographic location or IP address, improving site performance and user experience by delivering content from the nearest servers.  

The service also uses global monitoring agents to continuously test your servers. If a server is detected as down, it initiates automatic failover by modifying DNS records to redirect traffic to functional servers. The load balancing service manages traffic distribution by dynamically adjusting DNS responses based on real-time server metrics. 

In addition to protecting their online presence, small and mid-sized companies must safeguard their users and devices. Vercara addresses this need with its protective DNS solution. UltraDDR uses authoritative knowledge of attacker infrastructure and unrivaled domain-based intelligence to enhance existing security measures and mitigate threats in real-time.  

This cloud-based DNS-layer cyber threat detection and response service identifies and prevents attacks before they occur on devices inside and outside the network. The solution supports fast and flexible deployment, making it ideal for Work from Home (WFH) and hybrid work models. It protects various devices, including servers, mobile devices, IoT, and BYOD, ensuring comprehensive security across the enterprise. 

Unified solutions for midsize businesses. 

Vercara and SMBs are a match made in heaven. For many companies in the small and mid-sized segment, having a suite of capabilities provided by a single company like Vercara is invaluable. Managing multiple vendors for different aspects of online presence—such as content delivery, security, and performance optimization—can be complex and resource-intensive.  

Vercara simplifies this by offering UltraSecure, an integrated suite of solutions that ensures seamless compatibility and reduces the administrative burden. This unified approach streamlines operations and enhances reliability and security, as all services are designed to work together seamlessly. With Vercara, you can be confident that, no matter the size of your company, your content delivery, website performance, and security needs are fully met, allowing you to focus on growing your business and offering your customers a reliable and exceptional digital experience. 

To learn more about Vercara’s suite of cutting-edge solutions and schedule a free demo, contact our sales team 

August 15, 2024
Last Updated: September 17, 2024
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